7 things to know about print:Print Seminart

This is based on Lithographic printing


Colour Models

• CMYK
• RGB
• Hexochrome
• Spot Colour
• PMS ( Pantone Matching System)

Hexochrome- 6 colour print mode. Usually for spot colour/ special varnish. Some laser printer, extra magenta and extra cyan= increases gammet

Formats

• Standard ISO paper sizes,
• A & SRA sizes
• Imperial ( North A) versus Metric
• Tabloid, Broad Sheet, Berliner
• Envelope 'C' Sizes ( eg C5 to A5)

SRA slightly bigger- printers use for bleed, tick marks and registration marks then crop to normal A sizes.


Berliner (size between Tabloid and Broadsheet)

Stock

• weights (gsm)
• Finish (gloss,silk,matte)
• Coated/un-coated
• Laid or Woven
• Boards, Cartons ( a range)
• Plastics and Acetates.

Art Work

• Document set up
• File format and fonts
• spell-check
• colour specification
• Printer's marks ( include when send to printer)
• Pre-flight Check- run pre flight software to check colour system, shows area that are not compatible with print.
• Mock-ups- make mock up, take to printer, so they know when printing what its suppose to look like
• Proof- will come as sheets but can ask for made u proof- CHECK before printer real thing
• Sign-off ( really important) -Get Client to do it?

NB. folio- page numbers

Print Process

• Litho
• Gravure
• Screen Print
• Flexo
• Pad-printing
• Six Colour
• Laminate- gloss/matte
• Foil Blocking
• Embossing/ Debossing
• Spot UV varnish

Finishing

• Binding ( what type?)
• Folding and Creasing
• Die Stamping. Drilling

Costs

• Get a quote very early on before you start the job in earnest if possible
• Identical specification for 3 print estimators to work to
• Learn roughly what thing cost (unit cost)
• Understand viable minimum quatities
• extras/ authors corrections- client changes something....add cost
  
• delivery ?